An entrepreneurial marketing professional who wants to work with innovative & game-changing companies.
I'm an award-winning web2 and web3 Marketing Leader with +10 years of experience delivering transformative brand, creative, and GTM campaign strategies.
I previously led the content & strategy for Amazon Fashion’s social channels (IG, TikTok, etc.) to reach Gen Z and younger Millennials. In addition, I also led Victoria’s Secret in the midst of COVID-19 and the national shutdown of all physical retail, ran national media campaigns for luxury brand PIAGET, re-launched MUJI USA’s e-commerce business, and consulted with several startup companies with incredible missions that I felt passionate about. One of my most cherished experiences was with NIKE WOMEN where I help to craft and execute the brand’s first body-inclusive campaign called “BRAHAUS.”
I’m currently the Head of Marketing at a web3 company called Hashflow, a decentralized exchange (DEX), managing a team of 5, reporting to the CMO. I strive to bring a web2.5 approach to the my work, bringing the best of my experience nad know-how from web2 to web3 markets.
When I'm not working, I'm off discovering new places to eat or finding new fitness classes to try. I'm always looking for new projects to work on or meeting new people, so get in touch!
Capabilities
Brand + Content Strategy
Influencer Strategy + Relationship Management
Designing Decks + Presentations
Event Concepting, Managment + Execution
Social Strategy (organic and paid) + Execution
Community Management
Strategic Partnerships
Content Creation
Web Design + Experience Consulting
East Coast (NYC/NJ mostly) | Contact here